While Asia leads the world in overall beer consumption, Europe shines when it comes to consumption per capita. Nine of the top ten beer-consuming countries are in Europe, making the continent a dominant force in global beer culture. Despite some regional exceptions, this beverage remains a popular drink worldwide.
Beer consumption worldwide
In 2022, China consumed an astounding 42 million kilolitres of beer (1 kilolitre = 1000 litres), representing 21.9% of global consumption, Világgazaság reports, based on Voronoi’s statistics. The United States followed with 20.3 million kilolitres (10.6%), while Brazil ranked third with 14.9 million kilolitres (7.8%).
Regionally, Asia took the lead in ale consumption with 34%, followed by Europe at 26%. South America (19%), North America (12%), and Africa (8%) trail behind. Meanwhile, Oceania and the Middle East barely register on the global beer market, each accounting for just 1%.
Interestingly, despite being the world’s most populous country, India ranks 13th in beer consumption with only 2.7 million kilolitres, contributing a mere 1.4% to global figures. Cultural reasons largely explain this low consumption, as many Indians abstain from alcohol, and those who do drink often prefer stronger spirits. Furthermore, strict regulations around advertising and sales in India contrast sharply with Europe’s more relaxed approach.
Per capita consumption shows a different picture
However, the rankings shift dramatically when considering per capita consumption. The Czech Republic emerges as the undisputed leader, with the average Czech drinking 188.5 litres of this beverage annually, a trend that has continued for three decades. This is partly due to the very affordable ale prices in the country.
Austria follows with 101.2 litres per person, while Poland secures the third spot with 99.6 litres. Germany, perhaps surprisingly, ranks seventh with 93.3 litres. Notably, Namibia, a South African nation, is the only non-European country in the top ten, with its citizens consuming an average of 90.3 litres annually.
Hungary’s drinking habits
Hungary holds its own, ranking 18th globally with a per capita beer consumption of 77.8 litres.
Though Hungarians once consumed over 100 litres per person, placing them in the top 15 around the time of the regime change in 1989-90, the country’s beer culture remains strong. In Latin America, Panama leads with 79 litres per person, while Cambodia is Asia’s top consumer at 72.2 litres.
The history of the gold beverage
The history of the beverage stretches back at least 5,000 years, originating in the Middle East where it became an integral part of early civilizations, Világgazdaság explains. The Sumerians and Egyptians even used it as currency. In medieval Europe, monks perfected the brewing process by introducing hops, laying the foundation for the beer we know and love today.
Watch a video on the history of the alcoholic drink below:
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